Cities, and their message to youGreat cities attract ambitious people. You can sense it when you walk around one. In a hundred subtle ways, the city sends you a message…Apr 19, 2021Apr 19, 2021
Reflecting on a year of COVID, WFH, and the distributed workforce.When I was deciding to join Square a year ago, I was the first hire in my +200 person organization to be based outside of San Francisco…Apr 5, 2021Apr 5, 2021
Four Seasons has convinced me it’s worth a premium — and how this can be applied to the businesses…I hesitated to write a post about Four Seasons because I don’t often associate myself with luxury brands that can be interpreted as excess…Mar 22, 2021Mar 22, 2021
Creative Selection: Inside Apple’s design process and commitment to creating products for humans.Today you can’t work in tech or frankly any consumer-facing company without mentions of Apple. If you have spent some time at a startup…Feb 22, 2021Feb 22, 2021
JTBD: The Framework for InnovationUI, UX, A/B, NPS, MVP, CX, USP, ICB…JTBD. Throughout my experiences in product development, I’ve learned many acronyms and the meanings…Feb 8, 2021Feb 8, 2021
What do you do? What is product marketing?Most people think I go to work and make fabulous TV commercials. While on occasion that is part of my scope, it is far from what I do on a…Jan 25, 2021Jan 25, 2021
Happy New Year! Emotional regulation in 2021.It was a quiet winter holiday. There were no parties, no big family gatherings, or holiday shopping trips to the mall. While that isn’t…Jan 11, 2021Jan 11, 2021
Evicted: An intimate look into American poverty and the faces behind themEvicted is a riveting portrait of America’s lower class. Matthew Desmond is a sociologist that follows eight families in Milwaukee as they…Dec 27, 2020Dec 27, 2020
I need to hire my first product marketer. Who should they report into?I’ve had friends ask me “we’re thinking about hiring a product marketer for our start up, but where should they sit?” Oftentimes the…Dec 14, 2020Dec 14, 2020
The COVID challengeIt is now December, 2020 — the end of a long year. While it looks like there is light at the end of the tunnel, social and professional…Dec 13, 2020Dec 13, 2020
